As opposed to static in-video graphics, our Calls-to-Action widget allows users to interact directly with overlays. Don't just display a speaker's name - link to their website and twitter handle. Don't just mention your product - provide a link to buy at the exact right moment.
Tommy used the Call-to-action widget to make two exclusive items available for purchase - right as they walked the runway for the first time during the Fall 2015 Runway.
The team at 3.1 Phillip Lim used the Calls-to-action widget to display interesting facts about the organic art installation at the centerpiece of their Spring 2016 Runway.
