TELFAR.tv
Exclusive product drops + user generated content
2021 – ongoing
In a bold move to revolutionize ways for fashion brands to merchandise and go direct to fans, Telfar approached B LIVE to launch Telfar.tv, turning its cult following into an inspired artistic community. At launch, fans were invited to submit their own videos for a chance to be featured and win a highly coveted Telfar premium gift.
Entirely managed and operated on our homegrown OTT platform, Telfar.tv is a 24-hour, live-linear broadcast channel featuring live shows and exclusive product ‘drops’ which are releases only available through a niche QR code.
With a shared pioneering spirit, we were excited to push the needle with Telfar and navigate a brand new workflow of acquiring, sorting, and sharing thousands of user generated videos for a new generation of fashion fans.
More Work
Walmart Live
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National Forest Foundation: Net Zero and Forests
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Theory: Movement of New York
A performance series at the heart of the Manhattan’s dance culture
Black Girl Freedom Week
A not-for-profit, multi-day program of events + microsite with CMS
Calvin Klein x Palace
Multi-cast social streaming for Calvin Klein and Palace Skateboards
Ralph Lauren presents California Dreaming
HQ livestream engineering for Ralph Lauren California Dreaming runway event
2021 AKC National Agility Championship
2021 AKC Agility Championship from Tulsa, OK; broadcast on ESPN
AKC National Championship
AKC National Championship, presented by Royal Canin; broadcast on ABC
Tommy Live Shop the Look
Tommy Hilfiger — Shop the Look, live streaming & shoppable video
Town & Country Philanthropy Summit
Town and Country Philanthropy, an annual multi-day program of events
Coach Fall 2019 Runway: Multiview + Shoppable
Coach & B Live worked together for a unique end-to-end runway experience
Ready to see how far your content can go?
The earlier we connect, the better we can orchestrate — turning your raw visions into dynamic productions that not only connect, but move your audiences beyond the screen and into positive action.
